Transforming Gowns with Expert Bridal Alterations & Redesign

Heidee's Formals

(904) 707-3639

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(904) 707-3639

Heidee's Formals

Signed in as:

filler@godaddy.com

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Everything You Need to Know Before Booking

Please reach us at info@heideesformals.com if you cannot find an answer to your question.

Alteration – Adjusting an existing garment to improve its fit, comfort, or length without changing its original style. Examples: hemming, taking in the sides, shortening sleeves, or adjusting straps.

Redesign – Transforming a garment’s style, structure, or details to give it a new look or purpose. This can involve significant changes such as adding or removing sleeves, reshaping the neckline, changing the skirt silhouette, combining fabrics, or repurposing an heirloom gown into a modern design.


At Heidee’s Formals, customization is an art. From exquisite premium fabrics and unique buttons to bespoke pocket styles, every detail is thoughtfully chosen. We bring your vision to life with exclusive designs and patterns, tailored with precision and passion.


To receive 15% off your total alterations, please book your appointment online exclusively through our website. Select your preferred date and time, and we’ll confirm your booking to ensure a smooth and personalized experience.


No, we prioritize precision in every bridal alteration and custom design. To guarantee an accurate fit and precise pricing, we invite you to visit our studio for a personalized, in-person consultation.


  • Standard Alterations: 6–8 weeks before your wedding date
  • Extensive Redesigns: 8–12 weeks before your wedding date
  • Rush Service: Available for an additional fee (subject to availability)


Reserve your consultation at the earliest opportunity to secure your place and guarantee an impeccable fit. For intricate couture work, multiple fittings may be required.


Every gown carries its own story, one that deserves the most meticulous artistry to bring your bridal vision to life. At Heidee’s Formals, we specialize in couture personalization—capturing your essence in every stitch. Simple elegance may whisper, while intricate designs enchant; your alterations will reflect their unique beauty. Our rates begin at $25 for minor refinements, with intricate embellishments and delicate handwork valued accordingly. For brides dreaming of a dramatic transformation, complete redesigns start at $1,000. Schedule your private fitting and let your gown become an unforgettable masterpiece for your special day.


A 50% non-refundable deposit is required to begin work.
The balance is due in full at your final fitting, before release.
Rush orders may incur an additional fee.
All payments are non-refundable.


Video

This video features a custom track created for a bride and groom’s first dance—telling the beautiful story of how their love began. Share your journey with us, and we’ll compose a one-of-a-kind song for your first dance, making your wedding day unforgettable.

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Experience our standout service by booking an appointment today. We're excited to meet you!

We're dedicated to bringing your dream wedding attire to life with personalized care and exquisite craftsmanship. Book your alterations online appointment now for expert bridal alterations and bespoke designs to enjoy a 15% discount on your alterations. Let us transform your vision into a reality, one stitch at a time.

Heidee's Formals

4131 Southside Boulevard, STE 204 Jacksonville, Florida 32216, United States

904-707-3639

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Heidee's Formals

4131 Southside Blvd. Suite 204 Jacksonville, FL 32216

(904) 707-3639

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